Thank You...

Thank everyone who came out to relax in the Oakland sun with SDU at Lake Merritt this weekend, we had a great time and enjoyed everyone!

Shout Out to everyone who stopped to meet and greet us!

Here are a few photos from the day for those of you who missed it...

If you see anything you like visit the SDU STORE, new tees dropped this weekend, check it out!

And visit us on InstaGram - @StyleDefinesU

SDU Lake Day

This Saturday we will be having our first Lake Day kick back at Lake Merritt in Oakland and we'd like all of our family, friends, supporters, fans, and people to come join us for a day of fun and chilling!

We will have SALES, CLEARANCE, GIVE AWAYS, and NEW items available. We will have GAMES and MUSIC as well. So grab a blanket, some food, and come out!

The weather is heating up so we will discounting all SDU Hoodies and SDU Crewneck sweaters for this day only. We will have a clearance bin for those who love a good deal. We will be doing a free raffle for SDU gear. We will be releasing NEW SDU tees at the event as well! You don't want to miss it!

I encourage people to bring blankets, food, and whatever you'd like to enjoy yourself and we'll handle everything else.

PEACE, LOVE, & STYLE

Spring Heat

Spring is in full affect and the sneakers are flooding in. This weekend the Jordan 6 Retro are droppin' in the Cement/Infrared color way...

And with all due respect we had to hit the fans with a lil something to STYLE with... The SDU University tee in the infrared colorway! Thank us later!

Available NOW at the SDU STORE!

Mix & Match

What up yall... got some new shirts to match a few new hit sneaker drops from this past weekend. Saturday the Jordan 9 Barons dropped...

As well as the Jordan 1 Baron...

We already had a few shirts available to make these two gems extra dope...

But we had to add one more just to keep it 100!... Welcome the SDU two tone design to the family, you'll be seeing more of this design coming soon.

Available in the SDU STORE NOW!!!